Pasha Grozdov is a creative known for his sensational videos about different lifestyles, niches and stereotypes. His work is dedicated to documenting everyday Gen Z and Millennial moments, portrayed through engaging, colourful imagery and passionate, energetic voiceovers.
Pasha seeks out the most beautiful, wonderful and relatable moments that speak to people from around the world - his videos receive over 1 million views on average, becoming viral hits and starting global trends. He has a particular interest in the lifestyle, travel and technology genres and can be found in campaigns from a wide range of fields from PayPal to Spotify, LinkedIn to Kayak, among others.
Pasha’s goal has always been about being your most authentic self and sparking joy in others. Having grown his online audience to over six hundred thousand people, he hopes to inspire others to do the same.
Creators Capture Their “American Dream” In This New TikTok Trend
The “American Dream” trend was born thanks to Pasha Grozdov, a TikToker known for his hilariously sarcastic, dramatic parodies about different niches and stereotypes, from social media influencers and…continue reading (HerCampus, 2022)
This Person Is Going Viral For Roasting People Who Visit Popular Cities
Pavel Grozdov has been all over my TikTok "For You" Page lately. The Australian content creator has gone viral multiple times for his "no one" x "me" format, which honestly he has nailed. I first saw his…continue reading (Yahoo Finance, 2021)
From an arts degree to connecting global talents at TikTok
From an economics degree and interning at OECD, to appearing on news headlines as a TikTok creator and now TikTok’s Community Manager, Pavel Grozdov’s non-linear career is one based on a strong…continue reading
(University of Sydney, 2021)
Why Music is No Longer Just For Listening: Unlearn Music
Sydney Business Insights, 2021
Pasha Grozdov is a Content Creator at TikTok. He has been featured in Yahoo Life for his TikTok series satirising social media…test test test
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What it’s Like to Work and Live in The Global Epicentre of Power
United States Studies Centre, 2021
Living in the United States and working at the Organisation for Economic Cooperation and Development (OECD) Washington Centre was truly an enormous privilege and a dream come true. My time in Washington D.C…
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What it’s Like to Work and Live in The Global Epicentre of Power
United States Studies Centre, 2021
Living in the United States and working at the Organisation for Economic Cooperation and Development (OECD) Washington Centre was truly an enormous privilege and a dream come true. My time in Washington D.C…
Pasha’s “American Dream” trend comes from a video in which he pokes fun at people who visit the United States.
We were always taught that art creates problems and design solves them. Is that an overly limiting way to think of our practice? Are we closing ourselves off to interesting opportunities by not embracing the role of troublemakers?
